Online store launched for small firms

8 May 2002
More news

09 May 2002 | Robin Parker

Digital Union has launched a "department store" portal for small businesses to manage online content and procurement for their subsidiaries and brands.

The solution, The Cube, is designed to provide central hosting for the online presence of retail, manufacturing and distribution companies, while devolving responsibility for all collaborative commerce to their subsidiaries.

The solutions provider claims that building online content, commerce and procurement capabilities in isolation can be costly and incoherent.

Subsidiaries maintain and promote their brands, while procurement and content creation and management is co-ordinated through the central platform, powered by IBM Websphere.

Patrick Lawton, chief executive of Digital Union, said the service will help companies to manage a coherent Internet presence while balancing economies of scale with local autonomy of content.

"The ability to use one solution to manage e-commerce, e-procurement and content over a limitless number of brands opens up the Internet to a huge number of often-sidelined mid-market companies."

www.digitalunion.com

SMmay2002

LATEST
JOBS
Hounslow, Heathrow /Richmond upon Thames
Competitive salary depending on experience plus generous share award
Tails.com
Gatwick, West Sussex
Competitive plus benefits
Gatwick Airport
SEARCH JOBS
CIPS Knowledge
Find out more with CIPS Knowledge:
  • best practice insights
  • guidance
  • tools and templates
GO TO CIPS KNOWLEDGE