Bigger is not always better

31 August 2008
More news

01 September 2008 | Jake Kanter

Small suppliers can be just as attractive as large ones during difficult economic conditions, according to more than half of buyers.

The latest SM100 poll found 64 per cent of purchasers would not necessarily turn to big vendors when times are tight. Instead, they commended small suppliers for being "agile" and often offering a more responsive local service.

Most respondents argued big suppliers are no safer and said small providers can have a greater customer focus for their clients.

However, a survey carried out last month by BT Business and Cisco found 52 per cent of 253 buyers thought small firms offered less competitive rates than their larger counterparts. It also said 40 per cent were less likely to choose a small supplier while times are tough (Web news, 13 August).





SMsep2008

LATEST
JOBS
Hounslow, Heathrow /Richmond upon Thames
Competitive salary depending on experience plus generous share award
Tails.com
London
GBP400.00 - GBP500.00 per day +
Cedar
SEARCH JOBS
CIPS Knowledge
Find out more with CIPS Knowledge:
  • best practice insights
  • guidance
  • tools and templates
GO TO CIPS KNOWLEDGE