Fujitsu's Guy Allen moves into consultancy

22 December 2011

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22 December 2011 | Adam Leach

Former purchasing chief at Fujitsu, Guy Allen, has become a partner at 4C Associates.

Allen, who until recently was vice-president of global procurement at the IT services company, is now a managing partner at the procurement and outsourcing consultancy. Based in west London, the operation offers a range of services such as post-merger integration, cost-reduction programmes and e-procurement technology.

Allen explained to SM that it was the added involvement in the company he gets from being a managing partner, that attracted him to making the move into the consultancy world: "If Accenture had called up I don't know if I'd have gone with it. Whereas here, along with my peers, I'm making decisions that effect the future of the company. It's a different set of decisions to make and take."

Prior to joining Fujitsu in 2006, Allen was director of procurement at building society Abbey and pharmaceutical giant GlaxoSmithKline. He started in the profession as a buyer at car company Ford.

Ed Ainsworth, managing director of 4C Associates, told SM: “We hired Guy because he is one of the best people in the UK at procurement. He’s got a fantastic background in terms of his positions at Fujitsu and Abbey.

“He complements our existing team very well with the mixture of people we’ve got, like Rob Lees [former head of global procurement enablers at Vodafone] and Howard Price [formerly a director at KPMG] who have been former CPOs themselves,” he added.

In an earlier interview with SM, Allen described one of his biggest achievements while heading up the procurement team at Fujitsu: “We took the supply chain function from running at 42 per cent capacity (and potential closure) to 115 per cent (it was extended). Not only did we turn it into a successful part of the business, but we helped to secure the jobs of 250 people in the middle of the recession.” 

As reported by SM at the start of last year, the original investors in 4C Associates completed a shareholder buyout of the procurement outsourcing firm.Founder and then new managing director Ainsworth and original investor Danny Rosenkranz led the bid. It was approved by the 4CA board in December 2009 and ended Deutsche Post’s role as the company’s majority shareholder.

The German firm had been in discussions to sell its majority stake in 4C Associates and the outsourcing company was considering new ownership. The buyout included a “substantial” financial injection, which Ainsworth said then would shore up the company’s “shareholder deficit”. According to 4C Associate’s financial statement for the year ended 31 December 2008 – published in October 2009 – the deficit at that point stood at £694,916.


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