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15 October 2011 | Adam Leach
The sustainable approach to merchandising taken
by the London Organising Committee forthe Olympic Games
(LOCOG) is “setting new standards”, according to a report.
In areview published this week,
The Commission for a Sustainable London2012 highlighted LOCOG’s decision to set a sustainability
strategy from the offset. In particular, it praised the Committee’s sustainable
sourcing code and diversity and inclusion business charter.
The report said: “There will always be
challenges in supply chain management for merchandise and there is evidence
that this is making a difference to the products being produced for the Games
and the packaging they are supplied in.”
The Commission, which overall gave LOCOG a
ringing endorsement of its procurement practices, identified “full public
disclosure of supply chain locations” as a goal for companies to aim for in the
future. It welcomed the fact that LOCOG receives full supply chain transparency
from its suppliers, but called on it to increase efforts to encourage suppliers
to also disclose this information to the public.
The report said: “The commission accepts
that LOCOG is not able to get full public disclosure across the entire supply
chain. However we believe that they need to endeavor to get greater public
disclosure than is currently expected.”
LOCOG investigated full public disclosure
but concluded it would create too high an administrative burden. As a result it
encouraged companies to be fully transparent but stopped short of making it a
So far only one supplier has adopted full
transparency. Sports brand Adidas has disclosed the location of every factory
involved in the supply chain for its London 2012 merchandise. “The Commission
congratulates Adidas on their leadership,” it added.
Earlier this week, Gerry
Walsh, procurement director at LOCOG, disclosed the International OlympicCommittee (IOC) had been very impressed with theprocurement team's efforts.