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9 December 2012 | Adam Leach
Clothing and homeware retailer Debenhams wants UK suppliers to “get in touch” so it can increase the number of ‘Made in Britain’ products it can provide in its stores.
Inspired by the goodwill towards Britain stimulated by the Queen’s Diamond Jubilee and the London 2012 Olympic Games, the shopping chain will launch a ‘Made by Great Britons’ clothing range. It also wants to increase its stock of domestically produced homewares.
Suzanne Harlow, group trading director, said: “The fantastic support for the Jubilee and the Olympics this year shows how passionate we all are about championing the best of British. We have some of the best clothing manufacturers in the world, and we want to see their products in our stores. As we’re proud of where they’re produced, our new brand will appear on anything we source in the UK.”
The announcement follows a pledge by business secretary Vince Cable to provide government support for UK textile manufacturing. He said: “There is growing momentum behind bringing back substantial parts of the textile industry to the UK. It was an industry that almost died in Britain, although there are some high quality specialist firms that have survived. I am now picking up that the economics of the industry are changing, and very much welcome the initiatives of the big retailers to start sourcing in the UK where possible.”
All potential suppliers will be required to follow Debenhams’ supplier and factory approval process.