SABMiller’s local sourcing in Zambia provides 4,000 jobs

5 July 2012

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5 July 2012 | Kamalpreet Badasha

Global brewer SABMiller sourced all of its barley for its breweries in Zambia locally, creating a regular source of income for 4,000 rural workers and working with 21 local commercial farmers.

Three years ago, the brewer - which is behind brands including Pilsner, Azzuro and Miller Lite - imported all of the barley used for its Zambian operations, according to its Sustainable Development Summary Report 2012.

SM has previously reported the brewer’s local sourcing initiative in Sudan, which was also highlighted in the report as part of its ‘Farming better futures’ programme. The scheme extends across Africa, India and Latin America, where it aims to source agricultural raw materials locally from smallholder and commercial farmers to generate growth.

This year has also seen the inclusion of approximately 4,000 Zimbabwean farmers in the programme who are supplying maize, barley and sorghum – a grass from which syrup is made – to the company’s Zimbabwean business Delta Corporation.

“Around the world, we work to build strong local businesses that contribute to their local economies,” said Dambisa Moyo, chairman of CARAC, a sub-committee of the SABMiller board, and Graham Mackay, chief executive, in a joint statement. “We seek to generate ‘inclusive growth’ – in other words, to build value chains that drive economic growth and stimulate social development while using scarce natural resources efficiently.”

Other activity in Zambia includes seeking local businesses to supply materials that are currently being imported along with creating a process to share best practice with its SMEs partners.

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