Obaid Bokisha appointed as new CPO at Etisalat

22 June 2012

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23 June 2012 | David McAlonan

The Middle East’s largest telecommunications company Etisalat Group has appointed a new chief procurement officer, Obaid Bokisha.

He took up the post at the company with immediate effect on Wednesday, putting him in charge of all major contracts and agreements.

Bokisha joined the business based in Abu Dhabi 13 years ago and has held the position of Etisalat’s senior vice president for mobile networks since 2009.

“I am extremely honoured to be entrusted with such an important role at Etisalat Group, one that will establish our future expansion across key markets around the world,” Bokisha said in a statement. “I look forward to delivering outstanding results, placing the group’s operation on the world map in a bid to become one of the top 10 telecommunications companies.”

Etisalat serves over 167 million customers in 17 countries across the Middle East, Asia and Africa. Its annual revenues are about $9 billion (£5.8 billion) and it has a market capitalization of $20 billion (£12.8 billion).

In 2007, Etisalat Services Holding (ESH) was created as part of the Group so as to separate the company’s support services from its core telephony business. Among ESH’s eight business units are subsidiaries that specialise in training, data clearing and facilities management.

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