Travel buyers use web tools to drive compliance

Will Green is news editor of Supply Management
5 December 2013

Almost a third of travel buyers are using online tools to drive compliance with company policy, a survey has found.

The poll, conducted by the Business Travel Show, showed 52 per cent used preferred suppliers and 1 per cent implemented penalties to enforce compliance.

The research also found three quarters of travel buyers thought driving compliance had been no more difficult over the past 12 months, and 34 per cent believed travellers should be given more freedom when booking travel.

David Chapple, event director for the Business Travel Show, said: “Despite the hype and headlines surrounding the rogue traveller over the last 12 months, our annual business travel buyer survey has revealed that travel managers are in fact very much in control of compliance and are succeeding in keeping their travellers and clients within policy.”

Chapple said the rise of mobile leisure apps could tempt travellers to book outside policy, but most buyers were unconcerned because apps had been customised by firms.

“Technology, in particular the internet and mobile apps, appears to be the main driver behind an increasing number of travellers being tempted to book outside policy, and yet nearly two thirds of buyers believe mobile is still their friend,” he said.

“For some, this is because they have faced the challenge head on and developed customised, integrated mobile apps that manage to keep travellers happy and within policy, and also give buyers back control.”

The survey of 183 purchasers also revealed 62 per cent used surveys to collect traveller feedback, 3 per cent used review websites and 14 per cent did not collect data.

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