Can purchasing principles be applied to fashion buying?

7 October 2009
The glamour of the catwalk, the excitement of the new trends – for some, it seems like the perfect job. It’s quite tempting to believe that simple purchasing principles apply to everything, and that was where my interest in small-scale fashion buying started. Surely it couldn’t be that difficult? Read my findings in SM and maybe you will agree with me that it takes something special... Adrian Bettinson is CIPS course manager at Guildford College and CIPS international certificate and advanced certificate level verifier
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