CEO has second interview with Reuters

CIPS 19 April 2011

Reuters investigates the effect of the Japanese earthquake and tsunami on supply chains a month after the event.

Following up on its first interview after the Japanese earthquake disaster, Reuters investigates what has happened to the supply chain. Suppliers have seen global supply levels plummet leading to a price hike.

David Noble comments on how prices have been affected whilst trying to manage supply and demand, aggregators and phantom demand.

Watch the video online.

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