In the area of ethical sourcing, the role of the P & SM professional has never been more dynamic, with challenges from a stakeholder base willing and able to voice their opinions on a brand and the organisation it is associated with.
Think of a well known brand, perhaps Coca-Cola, Disney, Toyota or Gillette. What do you think each brand is worth? The results may surprise you. An annual survey by international consultancy Interbrand named Coca-Cola as the world’s top brand, valued at $67.50 billion. Yes, you read that correctly – billion US dollars.
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‘Diversity’ refers to the idea of variety, a central feature of the world that we and other species inhabit. Given current trends, diversity can be seen as an asset that can be exploited...
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In good times, extractive industries have benefited from high demand and prices, with the Australian economy enjoying a growth in exports. The current global economic recession paints a...
Every organisation requires an ethical policy or code of conduct. Ethical supply chain management is becoming a mainstream business issue as questions about business practice arise (for...