Resolution Revolution: January is the best time to hire, reveals latest SM Jobs data

Written by: Hazel Mason
Published on: 8 Jan 2019

More people apply for jobs in January than any other month of the year, according to the latest data from Supply Management’s specialist job board, Supply Management Jobs.​

Resolution Revolution

1 in 5 people were already actively searching for a new job for the new year in November 2017 when Investors in People (IIP) carried out their annual Job Exodus Survey 2018. The same research found that nearly half (47%) of the UK workforce were looking to move jobs in the next year.* 

Combined with the results of a YouGov poll in December 2017, which revealed that the seventh most popular new year’s resolution is to ‘get a new job’, it’s no surprise that Supply Management Jobs saw an influx in applications in January 2018.**

In fact, 61% more people applied for a job on Supply Management Jobs in January 2018 than the average over 12 months.***

The number of people on the site doubled the yearly average with jobs receiving a 22% increase in applications per role in January.****

This is indicative of the trend for jobseekers to rush to sites, like Supply Management Jobs, to find a new job for the new year. Clearly, it’s a peak time to advertise with more return on your investment.

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"As one of the top new year’s resolutions, getting a new job is clearly at the forefront of people’s minds as the year turns. Our job site data is proof that now is the time to invest, with more applications per job than any other month", adds Conor Barr, recruitment sales manager, Supply Management Jobs. 

Stand out from your competitors

"What our research confirms is that January is a key month for job seekers wishing to shift roles in the new year. That’s why we think recruiters should take advantage of this boom in the market and put their roles front and centre", says Samantha Johnston, sales director at Supply Management Jobs.

So what has Supply Management Jobs got to offer recruiters beyond a standard job listing, to set them apart from their competitors?

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Wonderful Workplaces: Build your employer brand for long term success

We believe the secret to winning when it comes to recruitment lies in succession planning and building your employer brand over time, not just at the point of an urgent hiring need.

90% of candidates consider an employer’s brand when applying for a job, according to a 2016 HBM Recruitment survey, so cut through the competition and build your brand to futureproof your talent pipeline with Wonderful Workplaces, our latest employer branding, recruitment marketing and insights service.

This is your chance to develop an in-depth understanding of your candidates and recruitment market, showcase your company culture, career development opportunities and job vacancies, and position your organisation as one of the most exciting places to work.

By partnering with Supply Management Jobs’ Wonderful Workplaces initiative to transform and amplify your brand, you will be better placed to attract and engage top talent through multiple specialist channels.

To find out more about Wonderful Workplaces, visit or email:

Or why not combine Applications Assured and Wonderful Workplaces to get even more for your money and increase your chances of immediate and long term recruitment success? 

For advice on the best advertising solution for your recruitment needs, please contact Conor Barr on  020 8267 5687 /

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*Investors in People (IIP) annual Job Exodus Survey, 2018
**YouGov poll, 2017
***Source: Madgex, 1 December 2017 - 30 November 2018
****Source: Google Analytics, 1 December 2017 - 30 November 2018